A Bangalorean spent ₹11,70,077 on Swiggy Instamart this year, one of the highest in the country!
Bengaluru – December 30, 2024: Known for its tech-savvy lifestyle and vibrant energy, Bengaluru has yet again proved why it’s a city of achievers—this time, on Swiggy Instamart! Bengaluru topped the charts as the most convenience-loving city in India, setting new benchmarks in quick commerce, according to the annual “How India Swiggy’d 2024- Swiggy Instamart Edition” report.
 On the report, Amitesh Jha, CEO, Swiggy Instamart said, “Since launching in August 2020, we’ve seen Bangaloreans increasingly turn to the convenience of quick commerce, with everything from everyday essentials, toys, beauty, makeup, and even festive essentials delivered in just 10 minutes. The top purchases from the city include milk, onion, curd, and tomato, with a city user spending as much as ₹11,70,077 on groceries, electronics and everything else they need in 10 mins. We’re proud to be a part of this journey, making convenience a part of daily life, and helping our customers enjoy what they need, when they need it.”
The King of Quick Commerce
Bengaluru led the charge across major categories, proving its dynamic lifestyle:
- Beauty vs electronics: Bengaluru’s beauty obsession just gave its tech cred a run for its money! The city spent a whopping 40% more on beauty products than on electronics. Self-care surely reigned supreme for Bangaloreans
- Bengaluru: India’s ‘Poo bani Parvati’: Leading spends in both puja essentials and party supplies, the city fiercely vied for the title of party capital alongside Mumbai, ordering 1.8 times more wine and shot glasses, particularly during Diwali celebrationsÂ
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- Party Essentials: From ordering hundreds of  poker chips and ice buckets, Bengaluru ensured its celebrations were always on point
- While Bengaluru added a cosmopolitan flair, it didn’t lose touch with its roots—leading the country in puja essentials, with close to a million orders, the highest nationwide.
- Pearly whites: The city also went on a brushing spree this year, snapping up a mind-blowing nearly 3 lakh toothbrushes—talk about a clean sweep!
- Top categories: Dairy, bread, and eggs dominated
- Bengaluru’s favourites:Â The top 4 items ordered by the Bangaloreans were milk, onion (Eerulli), curd, and tomatoes
The City That Never Pauses
In 2024, Bengaluru lived up to its reputation as the city of contrasts—balancing filter coffee mornings with midnight munchies, and bustling streets with seamless convenience. Whether it was stocking up on Nandini milk or planning poker nights with Instamart essentials, the city Swiggy’d its way through every mood and moment. From festivals to late-night cravings, Bengaluru proved it’s always game for a quick fix, even if the traffic isn’t!