Swiggy Instamart, India’s pioneering quick commerce platform, which recently announced its expansion to 100 cities across the nation, today announced the launch of Maxxsaver, a new in-app feature, designed to deliver enhanced value to users in these cities. Integrated seamlessly into the user’s shopping journey, every customer is automatically enrolled into Maxxsaver and will be eligible for savings of up to Rs. 500 after a certain order value.
With Swiggy Maxxsaver, customers can unlock the best prices across all categories. Swiggy Instamart currently boasts of a store-assortment of over 35,000 products, from groceries and daily essentials to electronics, smartphones, fashion, makeup, toys, and more—all delivered in 10 minutes.
The feature is aimed at making everyday shopping more affordable and rewarding.
Amitesh Jha, CEO, Swiggy Instamart stated, “​As more users turn to Swiggy Instamart for daily essentials, electronics, fashion, and more, we remain committed to delivering exceptional value. With Maxxsaver, we enhance our promise to make Swiggy Instamart the most affordable and convenient quick-commerce destination. By passing on the benefits of larger orders, we‘re able to offer better pricing to our users. Whether it‘s a top-up or a weekly haul, users can effortlessly unlock maximum savings on every order.”
 How It Works
- Automatic Application: No need to opt-in—Maxxsaver is applied automatically at checkout.
- First-time users:Â Will see a half-screen prompt, and ongoing nudges like progress bars, price discovery tags under items, and cart reminders that will help shoppers maximize savings.
- Upcoming Perks for Swiggy One BLCK Members: Members of Swiggy’s premium membership program BLCK will soon be able to unlock additional benefits on Maxxsaver.
With Maxxsaver, Swiggy Instamart continues its commitment to offering large selection, great value, and instant convenience, ensuring that users don’t have to compromise between affordability and ease of shopping. The Maxxsaver feature is now live on the Swiggy Instamart app, allowing users across 100+ cities to unlock smarter savings on their purchases, delivered in 10 minutes.